Web 2.0 is all the rage in internet marketing today. For many, its an effective means to an end. I think to others, its what they secretly do when they really should be working.
The question always comes back to this: Are you getting to your target customers? Are you reaching the specific users you want to reach? Most SEOs will spend a lot of time on international social bookmarking sites, and they'll waste their time and reputations trying to submit stories with a really niche appeal. Trust me! I've learned the hard way.
Now, is your SEO up to date on the Jacksonville online communities? Where do the Jacksonville natives hang out online, and where would you find people interested in local reviews, events, and organizations?
This is Web 2.0 - this is when SEO moves beyond just Search Engine Optimization and right to the users. With online communities, the users find the categories they're interested in and the developers bring the product directly to them. Again, its an improved system of organization that builds on the existing internet infrastructure. Every advance brings the system to the next level and if you're keeping up with the technology, so will the sales.
