Thursday, March 12, 2020

Coronovirus impact on Jacksonville business

As people reduce travel and spend more time at home, the economy is slowing. How much? It is hard to say, but coronovirus has clearly had an impact on the global economy, already.

Jacksonville won't be entirely immune from the effects of this pandemic, either. Although we haven't had any cases confirmed yet in Duval county, it is certainly just a matter of time before someone here becomes infected.

And in the best case scenario that no one gets infected, it means that we were successful in isolating ourselves and reducing travel around town. No big gatherings, no lingering around the local shops.

Most Jacksonville residents have probably already spent the last week preparing a kit of supplies not too different than what we stock up each year for hurricane season. We're ready to deal with disruptions like this, and we kind of know exactly what to expect. This virus is obviously different than a hurricane, but if we're stuck inside for a few days or even weeks we sort of know the score.

Businesses will surely be disrupted. If possible, it's a good time to send employees to work remotely, from home. Any job functions that can be performed online should be done online, and meetings can be arranged with video conferencing software and other connectivity apps that are available in 2020.

Conferences and exhibitions are already starting to cancel and postpone major events, as well.

But how does SEO help you, the Jacksonville business in times like these?

Well the important thing is to have regularly updated content that is relevant to your user's questions. Are you open? Have your hours changed? Is anything out of stock?

The more you can communicate your availability and business status to your customers, the more satisfied they'll be - and the more sales you'll ultimately close.

SEO can also help you stay safe by pointing you toward authoritative and relevant sources for the latest news. Search engines know how to direct these queries in a way that (hopefully) spreads knowledge and awareness, rather than just sensationalism and panic.

Until next time, stay healthy Jacksonville! We hope you and your loved ones are spared the worst of the coronavirus - and that your business efforts aren't too disrupted, either.

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