Wednesday, May 20, 2020

Don't bet on business as usual

With the state of Florida eager to reopen, many small business owners and sole proprietors are looking to get back to business as normal. Unfortunately, wanting it won't be enough to make it happen.

As posted previously, this attempt to move on beyond the pandemic is based largely on hope and hasn't fully addressed the underlying problem that has caused so much disruption so far.

Yes, we'd like to go out. Yes, we'd like to see our friends and acquaintances again.

But there's still an incredibly infectious virus that has a much higher fatality rate than most of the bugs that spread this quickly.

As it stands, we've successfully managed to slow down the pandemic. Early projections would've had every hospital in the country overflowing by now if we hadn't done anything.

But that doesn't mean we've done enough. The virus continues to spread and people are continuing to avoid unnecessary travel and social events. They'll continue to, too, until the virus is entirely stamped out.

So if you're trying to get your Jacksonville area business back to operation - what do you do?

It can be tempting to bet big on this coming reopening, but it might be a safer idea to bet on trying to survive the lull a little longer. We've got some time to position our SEO strategies for long term growth, so don't bet the farm on a short term return to normal!

Give us a call at Jacksonville SEO today! We're here to help your business maximize its online presence through a combination of search engine optimization, online marketing, social media, and conversion optimization. We look forward to helping you build a new normal - one that's even better than what came before!


First Impressions of Google's December Core Update (2020)

It was a little later than expected, but Google has officially rolled out their December Core update for 2020.  While Google is always makin...